RROTSI LABS
External Platform

A culture workflow product built around moments managers often remember too late.

Kumbusha starts with a simple operational problem: meaningful employee milestones are easy to miss when managers are busy. The product turns those moments into a workflow that can actually be acted on.

External PlatformWhatsApp AutomationCulture Workflows
Kumbusha milestone workflow concept graphic
Role

Product Builder

Status

Completed

Surface

External Platform

Problem

Culture breaks down in small missed moments.

01

Managers often want to recognise birthdays, anniversaries, and joining milestones, but the operational follow-through breaks down when reminders rely on memory.

02

That gap affects culture in a quiet way. Employees can feel overlooked even when the intent to appreciate them exists.

03

The product therefore needed to feel simple on the surface while handling reminders, manager actions, and follow-up workflows behind the scenes.

Workflow

Built around reminders, quick actions, and follow-through.

01

Employee milestone intake

Managers upload employee information with the milestone dates that matter to their team.

02

WhatsApp reminder logic

The system is designed to notify managers a set number of days before an upcoming milestone so the action window stays useful.

03

Quick action flows

Reminders are paired with simple next steps, such as acting now or asking to be reminded again closer to the date.

04

Vendor coordination path

The product includes a broader workflow for coordinating with approved vendors when a manager wants to follow through on a gesture quickly.

Status

Turning good intent into a repeatable people workflow.

Clearer follow-through

The product reduces the gap between good intent and actual action by giving managers reminders in a channel they already use.

A practical culture layer

Instead of talking about culture as an abstract idea, the product turns recurring people moments into a repeatable workflow.

A strong validation path

The current build supports product development now and company outreach next, with enough workflow depth to test real usefulness in the market.

Validation

Validation signals without overstating an in-progress product.

  • External Platform with working workflow direction
  • Vendor onboarding has already started
  • Built around WhatsApp-based reminder and action flows
  • Next phase focuses on company outreach and validation
Visit live project ->
2Days Before

Example reminder window currently shaping the workflow logic.

EarlyVendor Setup

Some cake vendors have already been added to support the broader flow.

NextValidation Phase

Company outreach starts after current development milestones are complete.

Related Writing

Notes connected to this work.

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